Strategizing across different types of meetings

The Gothenburg Meeting Science Symposium

This paper belongs to of the Gothenburg Meeting Science Symposium

Tania Weinfurtner, University of Zurich (Department of Business Administration)

In this study, we examine how strategizing takes place across different types of meetings. Based on a one-year ethnographic field study of a strategy development process in a division of a large telecommunications company, we found that strategists used different types of meetings for different purposes and in different stages of strategy development. We show that these types of meetings serve complementary functions (such as generation of ideas, integration of perspectives, integration with the larger organization, legitimation) that are all necessary for strategy development. (…) Read more